<p> Buying back our childhoods can get quite expensive. The toy industry has picked up on this trend and are marketing toy directly to us now more than ever. We've seen this nostalgia-based marketing strategy quietly and slowly become more and more prevalent over the last 20 years but now the numbers are clear. The largest growth in the toy industry over this last year in specific, has been from adults buying costly toys for themselves. </p> <p> Join Ozzie and Henry from @black_market_comics as we muse and ponder over the reports and wonder what role we personally play in this demographic and consider the factors that brought us to this current state of consumerism.</p>
Buying back our childhoods can get quite expensive. The toy industry has picked up on this trend and are marketing toy directly to us now more than ever. We've seen this nostalgia-based marketing strategy quietly and slowly become more and more prevalent over the last 20 years but now the numbers are clear. The largest growth in the toy industry over this last year in specific, has been from adults buying costly toys for themselves.
Join Ozzie and Henry from @black_market_comics as we muse and ponder over the reports and wonder what role we personally play in this demographic and consider the factors that brought us to this current state of consumerism.